In September, blueAPACHE introduced our ITaaS capabilities through an out-of-home advertising campaign on the Gold Coast, supported by HPE Aruba Networking. This campaign aimed to educate attendees of Gartner IT Symposium/Xpo and Lawtech Summit about blueAPACHE’s ‘as a Service’ offerings.

The ‘kick aaS’ advertising garnered attention at key traffic locations, including Gold Coast Airport, Broadbeach, Main Beach, and streets near The Star Gold Coast and Sheraton Grand Mirage Resort.